Rus Articles Journal

What prepares for us Microsoft?

the Microsoft corporation gets the Main profit on two products - Microsoft Windows and Microsoft Office. It would seem, not so you will earn from them much, but is not present! If you bought the copy of one of these products from Microsoft once, they so just will not release you. Through a certain period you will have to pay them for an upgrade of your old version on newer. And such versions they can have a great variety, and as a result process of an upgrade can continue indefinitely!

In principle, Microsoft - at to complain there is nothing. Its profit constantly grows for millions of dollars. The external competition for it is not terrible as the unit manager " claims; Information Worker Jeff Reyks, Microsoft in a week sells more licenses Office, than StarOffice and OpenOffice. org in a year. However Microsoft is heavier and heavier to compete most with itself. The matter is that users do not want to upgrade to new versions of their products.

Today only about 25% of people work at the latest version of Windows, the others prefer earlier versions as also their opportunities are enough for them. And you will not argue with it. With each new version of Microsoft makes changes to a product, but generally these changes concern only appearance. A simple example - MS Office 2007. It is More than prettiness, it is less than opportunities - here, probably, the principle by which Microsoft works. Generally, a result of such use of products was the fact that Windows share in turnover of Microsoft falls.

For certain Microsoft is going to fight against it somehow. Of course, apparently, they are going to change the scheme of licensing. Just like that they, of course, cannot take and raise the prices of the production. People need to explain why this time they have to pay it is a little it is more. The easiest to make it if to sell the same, but slightly changed goods, in different packings. Some will buy option cheaper, but will be also such which will buy the same product, but is already dearer.

it already used Once Microsoft. The most striking example - Windows XP Home Edition and Professional Edition. The operating system was artificially divided into two of these versions. Distinctions almost any, but price different. Now Microsoft is going to repeat this trick. Here, for example, they are going to break the Windows Vista operating system into nine editions.

All sensation with arrest of the director of rural school that he used the illegal Windows XP version is lifted to lower demand for XP and to raise it on the new Vista operating system. After this case across all Russia occurred mass cleaning illegal copies of Windows and not only Windows, but also other programs of the famous producers. Surprisingly, but fact: this most cleaning users of this software made. Why? Everything is very simple - the people are intimidated. The most part of the population of our country has only a piracy copy of Windows, and the principle works here: And if there is no difference why to pay more? . And so, after similar cleaning the user it will not be necessary to sit without computer and, most likely, will run on the market to buy there the license Windows XP version, but here it is waited by a surprise. To be exact - the new Windows Vista operating system and is it not much more expensive, and quality has to be better. And the user, having forgotten about old kind XP, buys Windows Vista.

Having bought a new operating system, the user made for Microsoft profit, not much more big, than from purchase of XP, but do not forget about nine editions, in their XP only two!

It is possible to think that not all will run in shop at once. I also agree with it. Not all. But many and who will not run that will live in fear. And suddenly to me will come home with check? What will be? And everything will be very simple: check, violation of the rights of Microsoft corporation, arrest, court, penalty. And it can be considered only as the best scenario! Everything can develop and it is much worse.

But if to think: how to distinguish the counterfeit Windows version from license? And answer simple: it cannot be made. For this purpose it is necessary to contact only the corporation.

Finally it would be desirable to give advice of Microsoft: you should not intimidate so the people. Not all have an opportunity to acquire the license Windows or Office version. And not to be punished, many users can pass also to other, free operating systems, for example, of Linux. Let it in many respects concede to Windows, but is safe in use. People will suffer inconveniences, and Microsoft will lose potential clients.